Business Intelligence & Experiment Analysis
Reporting layers and the statistics underneath the dashboard.
Most BI evaluation is about charts. This one is about what happens underneath them: how a difference is tested, how uncertainty is shown, and whether a dashboard invites the wrong conclusion.
What we assess
- Statistical method behind comparisons and significance markers
- Whether uncertainty is displayed at all
- Multiple-comparison handling across a dashboard of metrics
- Experiment analysis: sequential testing, peeking, minimum detectable effect
- Semantic layer and metric definitions